Webiquity: Why You Need a Mobile Website Now

Google recently updated their ranking criteria algorithm in strong support of mobile-friendly websites, making it more difficult for non-optimized sites to be found and clicked on mobile devices. Changes like these prove that mobile isn’t just a trend. If search result placements, website traffic and user satisfaction are concerns for your digital presence, it might be time for your site to go mobile, too. Here are just five reasons you need a mobile site sooner rather than later. More than 50 percent of all searches are made on a mobile device Google recently announced that more s...
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Surgent: Six Reasons to Become an Enrolled Agent

Looking for opportunities to increase client engagement and billable hours? Consider becoming an enrolled agent (EA). EA certification is the highest tax credential awarded by the IRS. In fact, EAs are the only professionals that the U.S. government directly grants the right to practice. While having a PTIN (preparer tax identification number) allows you to represent your clients before IRS agents and customer service representatives, a PTIN does not allow you to perform services such as signing documents and executing closing agreements, waivers and claims for refund. EA certification o...
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Surgent: How to Become an IRS Enrolled Agent

Becoming an Enrolled Agent (EA) can take your career and practice to the next level, but what’s involved in getting an enrolled agent certification? Unless you were previously employed by the IRS for five years and working in a position where you interpreted tax code, you must pass a three-part comprehensive IRS test in order to become an EA. The tests cover individual and business tax returns and administrative practices. Once certified, you must follow certain ethical standards and complete 72 hours of continuing education every three years. The steps to become an enrolled agent are ea...
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SurePayroll: Maintain Control of Client Payroll & Increase Your Bottom Line in Less Time

Seventy-five percent of small business clients are turning to trusted advisors like you to handle their payroll. What is your answer when clients come calling about payroll? See how SurePayroll makes client payroll easy:  Are you ready to start profiting from client payroll? Get started for no upfront cost! Learn more at www.surepayroll.com/accountants or call us at (855) 354-6941.
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SurePayroll: Your Small Business Payroll Opportunity

For many small business owners, running payroll is not seen as an essential business function. But payroll’s direct connection to employee compensation and the fact that 40 percent of small businesses incur an average $845 per year in IRS penalties clearly outline that payroll may be worth another look. Do you know how your clients are handling payroll? The U.S. Small Business Administration reports that 64 percent of small business owners do payroll themselves. Of those doing it in-house, a little over half allocate owner/manager time to running payroll and nearly a third rely on a paid st...
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BluePay: How You and Your Clients Benefit from a Payment Gateway

The BluePay Gateway makes accepting payments simple and secure. Transactions can be managed with the quick click of a mouse, offering convenient functionality for tracking all of your transaction data on a single platform. Accept all major credit cards, debit cards and ACH payments through the virtual terminal. Improve business operations with advanced functions including reporting, batching, returns and voids. Secure your business and your customers’ data with robust fraud management tools. Put the BluePay Gateway to work and start increasing sales today!
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BluePay: Three Reasons to Become a Mobile Merchant

BluePay’s mobile payment solutions for Android, iPhone and iPad allow you to accept credit cards from anywhere and truly improve ease of use and cost efficiency. Enjoy secure mobile payment processing for all major credit and debit cards. Choose from a wide range of mobile processing equipment compatible with major brand systems, including Android, iPhone and iPad encrypted credit card swipers. Stay connected, accept credit card payments and increase sales no matter where your business takes you. Start enjoying the convenience of mobile credit card processing today!
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Webiquity: Twelve Ways to Promote Your Business

A lot of businesses, particularly smaller online businesses, are hesitant to begin marketing right away. Many hold the belief that marketing is only about selling services and product and that they must be relatively well-established before marketing. And to those businesses, here’s the hard truth: you are wrong. Marketing is about connecting with people and creating a loyal following. Businesses that market themselves early on get a head-start on their target audience and success. And who doesn’t want that? As an online business, you should start marketing right now! Marketing doesn’...
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Webiquity: Five Tips for Making a Great First Impression with Your Website

Anyone who has ever had a job interview will tell you about the importance of making a good first impression. Those first few seconds of looking into a potential employer’s eyes can be terrifying but you don’t want them to know that. The same thing can happen when coming face-to-face with a new customer. Will they like you? Will they buy something from you? You want to make sure they see what they want. Unfortunately, when conducting business online, you don’t get to dress up in a snappy suit and shake customers’ hands the way you would in the real world. You have to convince them that y...
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